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900,000+ listens
80+ episodes
25,000+ twitter followers
the Ladybug Podcast has reached a large audience of diverse developers from junior to senior and everything in between. according to Spotify analytics, 35% of our listeners are women, far outpacing the industry.
we average 6,000 listeners during episode release week and some of our episodes have well over 20,000 listens. we're very excited about the future of our podcast!
our episodes are released first thing each monday morning and we cover both technical topics and career advice for other developers.
$1000
Pre-Roll
We have two pre-roll slots per episode. Each pre-roll is aired after our introduction.
$600
Mid-Roll
We have two mid-roll slots per episode. Each mid-roll is aired in the middle of the episode.
what’s included
your logo, link, and description on the episode page
a link to your site within the show notes syndicated to podcast clients and our RSS feed
event tracking on your logo to track clicks from our website to yours
each advertisement is approximately 1 minute in length.
episode format
an introduction to what the episode is about
our jingle
pre-roll sponsors
the first half of the episode
mid-roll sponsors
the second half of the episode
we can customize your message in keeping with our tone and experiences, or deliver a script you send us. we love getting to know our sponsors would love to participate in demos or even build sample apps ourselves if applicable and possible.
FAQs
do you have a episode minimum for sponsorships?
we require a minimum of three sponsored episodes per season. our listeners are loyal, and building brand connections through repetition will create stronger relationships between your brand and our listeners. our sponsorships are first-come, first-served, so if you’re interested in sponsoring several episodes, it’s best to get in early.
can I choose which episodes to sponsor?
yes! we send you a list of our episodes for the upcoming season along with availability for pre-roll and mid-roll slots. you can pick and choose which episode(s) to sponsor based on your company’s interests and target audience.
can I mix pre-roll and mid-roll sponsorships? can I sponsor the same episode twice?
you sure can - we find some sponsors like to grab both pre-roll and mid-roll slots for a single episode to capture interest and then follow up midway through the episode. based on availability, we often have sponsors sign on for what’s available, even if it’s a mix of pre-roll slots for some episodes and mid-roll slots for others.
which episodes perform the best - technical or non-technical?
listenership is quite even between the two topics, actually! most of our subscribers are avid listeners and enjoy both technical and non-technical topics.
Sponsor Us.
Interested in sponsoring us? Fill out the form below.